Karaya is an AI-first visibility platform that measures and fixes how models like ChatGPT, Gemini, and Perplexity describe and cite your brand.
We don’t just track mentions. We identify why you’re missed or misrepresented — then show you exactly how to fix it.
Why AI visibility matters
Customer discovery has shifted from search results to AI chat interfaces. When someone asks, “What’s the best CRM for startups?” or “Who makes sustainable packaging?”, the response no longer comes from a ranked list — it comes from a model’s synthesized answer. If your brand isn’t mentioned and cited there, you’re invisible where decisions are made.
Karaya tracks how your brand appears inside major AI systems. We measure not just if you’re named, but how accurately you’re described, what sources models trust, and which competitors are earning the citations you should own.
What Karaya measures
We quantify how models see and cite your brand — not just rankings, but relationships.
- Visibility: Share of AI answers that mention your brand.
- Position: Where your brand appears within an answer — primary recommendation or background mention.
- Sentiment: The tone AI systems use when describing your brand.
- Citations: Which URLs models use as evidence when referencing your content.
- TAV (Trusted AI Visibility): 0–100 composite score summarizing strength, prominence, evidence, and risk.
Our story
Karaya was founded by a technologist with over two decades in marketing technology — spanning SEO, development, UX, analytics, and experiential. After leading teams at agencies and enterprise brands, we saw a widening gap: SEO tools were bolting AI onto search-era thinking, while the real opportunity was measuring visibility inside AI systems themselves.
Over years of experimentation — building crawlers, schema validators, and visibility monitors — those separate tools converged into one connected platform. Karaya was built to give teams practical, measurable ways to appear correctly inside AI answers, reduce hallucinations, and uncover where competitors are winning citations you should own.
Our team treats AI systems as new distribution channels, not black boxes. Every run, snapshot, and fix ties back to measurable outcomes — visibility that you can prove, not guess.
What makes Karaya different
AI-first visibility, not SEO retrofitted.
We measure how AI models represent your brand — mentions, citations, tone, and accuracy — across the assistants people actually use.
Audits that lead to fixes, not vanity metrics.
Every visibility or schema issue maps to a concrete patch — a definition, schema field, or link you can update and re-test for measurable lift.
Stored snapshots for before-after proof.
Each run preserves the full HTML and model output, so you can tie specific content or schema edits directly to improved visibility scores.
Our belief
AI visibility isn’t about gaming models. It’s about making your information clean, factual, and useful — so the right answers include you naturally.
Proof & validation
Karaya stores every visibility run and schema audit, so you can show measurable improvements over time — not assumptions.
Ready to see how you appear in AI answers?
Karaya is invite-only at launch. Early partners gain full access to visibility audits, schema validation, and content optimization tools.